“It used to be that independent musical artists could start with their local scene and create an “in” to bigger fame that way, a sort of osmosis effect. However, the modern era has seen a huge rise in conglomeration, where most radio stations, even those touted as “local”, are in fact owned and their programming controlled by corporations. Like the big labels, these media giants have business, and not necessarily quality, governing the bottom line.

Without being able to count on a lot of local support in the form of airplay, independent artists are now forced to rely on the other tool to get their message out: touring. Again, the life of an indie group in this area is made more difficult due to the lack of support. Venues need to be sought out and sealed by the band or individual themselves, and events are hard-won.”

Greg Aldrich, CEO of InBlaze Entertainment

Contact Musik Radio Promotions for information on our plan that gets you in the “back door”.  A successful radio campaign can then lead to touring opportunities.

I am asked this question on a regular basis by aspiring artists searching for radio airplay. My answer is based on 30+ years of experience in the music business and running a successful radio promotions program.

Does audio quality matter when it comes to presenting your songs to industry professionals?

Audio quality is everything!  It is the difference in a song being heard and played or thrown into the trash. If an industry professional receives a piece of music that is not properly recorded, mixed or mastered, they generally will throw it away.  This is the first sign to the industry professional that you are not a pro and are wasting their time. 

If you want to succeed in the music “business” – that’s right I added the word  “business” to music as this changes everything – you must be prepared to present your craft as professionally as possible.

Leave your ego at home – there is no place for it in the music business.

Stay tuned to this blog post  as I delve into this very important subject matter!

By: Stephen Wrench

For an immediate consultation from professionals regarding YOUR business, contact us at promotions@musikandfilm.com.

The multi-cultural singer/songwriter/musician from “Down Under” is back with an exciting new EP titled ‘Insatiable’.  Recently signed with Musik Radio Promotions, Rhett May looks to make a huge SPLASH with his brand new release.  The EP features five fantastic tracks being emotive and raw and passionate.

The project of recording, ‘Insatiable‘ began when May sent 40-50 tracks to Stephen Wrench and Terry Nails, Musik and Film Production Team.

May relates, “The transition to ‘Insatiable’ wasn’t hard at all…the influence of Stephen and Terry from Musik and Film gave the five songs a raw and exciting edge….I’d been out of the mainstream for so long…I asked them to choose the five songs they felt would help get me back into the sound of today…whatever that was!! Their interpretations and ideas did surprise me at times…but I listened and absorbed and came away with a sense of excitement that Stephen and Terry….. that someone like Musik and Film were actually interested enough to take the time in listening to my songs, tearing them apart…positively…and then helping me put them back together in ways that I hadn’t considered.”

The end result is five songs that are entirely different from each other:

1.”Cocktails and Cannabis”….rock groove

2.”Insatiable”…….Acoustic and melancholy

3.”Hey Peter”…Reggae/Upbeat

4.”Jenny”….Sixties/Beatleish

5.”My Baby’s Got Style”…..Jazz/Rock

The first single, ‘Cocktails and Cannibas’ has been released by Musik Radio Promotions and playing on 5,000+ stations.  The title has garnered much attention in itself. May explains,”The song was initially about a lady whom I had the pleasure of knowing…..and was called ‘Cocktails and Cannibals’.  She had a propensity to overindulge in mind altering substances…but also loved cocktails of all types. She also had an addiction to getting hungry and aggressively oral….. from a sexual perspective… it was a lotta fun…but could get embarrassing in public occasionally. We turned the lyric around a little…and hence ‘Cocktails and Cannabis’.”

Jimmy Rae, Scope Magazine’s resident music critic states, “The overall sound is overly polished with the guitar playing on point and in the zone.  From a production standpoint, “Cocktails and Cannabis” is a winning combination with MAF hitting all the right notes & numbers.”

Stay tuned as the colorful artistry that is Rhett May unfolds to the world.