“It used to be that independent musical artists could start with their local scene and create an “in” to bigger fame that way, a sort of osmosis effect. However, the modern era has seen a huge rise in conglomeration, where most radio stations, even those touted as “local”, are in fact owned and their programming controlled by corporations. Like the big labels, these media giants have business, and not necessarily quality, governing the bottom line.
Without being able to count on a lot of local support in the form of airplay, independent artists are now forced to rely on the other tool to get their message out: touring. Again, the life of an indie group in this area is made more difficult due to the lack of support. Venues need to be sought out and sealed by the band or individual themselves, and events are hard-won.”
Greg Aldrich, CEO of InBlaze Entertainment
Contact Musik Radio Promotions for information on our plan that gets you in the “back door”. A successful radio campaign can then lead to touring opportunities.